THE MOBILE WEB IN AFRICA 2011 “THIS IS MOBILE MARKETING” FOCUS DAY
Tuesday 22nd November 2011
Hyatt Regency, Rosebank, Johannesburg
It’s blatantly obvious that the subject of how your brand utilises mobile marketing is of theupmost importance to past attendees of the Mobile Web in Africa events.
That’s why in 2011 we’ve decided to dedicate an entire day to the subject.
Not just any day but a jam-packed, “How To” focused day designed to deliver fantastic returns to the attendees.
By way of an introduction:
During our research it was quickly established that rather than listening to presenters provide generic, broad and high level PowerPoint’s that people want to get to grips with the nitty-gritty. They wanted to hear from practioners, people who spend their working days actually putting mobile marketing into practice, individuals who had gone through the process and were happy to share their experiences. They wanted the nuts and bolts, not just to listen to the purring engine.
Regardless of your position in the industry (expert, soon-to-be expert, apprentice, enforcer, brand manager, head of marketing, creative director) this day will offer you some real “take-back-to-the-office” knowledge and benefits. After all that’s what a Focus Day is all about.
Here’s who’s agreed to contribute to date:
- Walter Pike, Marketing Mavern & Founder, PiKE
- Brett St.Clair, Head of Mobile in South Africa, Google
- Janice Allem, Interactive and Mobile Strategist, SilverstoneCIS
- Michael de Sousa, Vice President, Media, BuzzCity
- Belinda Lewis, Lead Strategist, Praekelt, South Africa
- Matthew Angus, Research Director, Kaufman Levin Associates
- Candice Goodman, Founder, Mobitainment
- Michael Cowen, Strategic Director, Brandsocial
- Richard Walton, Chief Technology Officer, RedPay
- Tony Sousa, Managing Director, Acceleration Media
- Ryan Gandalf van Jaarsveld, Managing Director, 7Dffrnt Knds of Smke
